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What would you do with an extra $100,000 or even $300,000 a year? Pay off debt? Go on a luxurious vacation? Buy a summer home, or update what you already have? Can you imagine the possibilities of keeping more of what you earn to the tune of hundreds of thousands of dollars? 

This past spring, we chatted with a SmartBox doctor who’d finally broken free from insurance, but not without having given away a third of his income to insurance. (We’re talking hundreds of thousands of dollars for years. YEARS.)

He didn’t believe his practice could survive without partnering with PPOs. And the PPOs were more than happy to support his beliefs. His partnership morphed into more of a one-way relationship. Insurance called the shots on what procedures to perform, how often, and for whom. Insurance then repaid his loyalty by slashing reimbursements and squeezing him even more.

Our doctor opened his books to study them more closely, and what he discovered nearly made him fall out of his comfy chair. Year-over-year, he was signing away over 33% of his production to his “partners” – better known as insurance. This was the tipping point that pushed him to make a change.       

While it can be frightening to cut off those you think are feeding your practice’s coffers, it’s even scarier to realize how much they’re actually taking from you. 

We know we keep harping on insurance, but it’s not personal — until they start dipping into your profits. Then the gloves need to come off. Our PPO Prison Report is meant to guide you on your journey to independence. The SmartBox doctor who discovered that a third of his production was going to insurance keeps it in his top drawer as a reminder that he can survive without it. 

Grab a copy of the report, and start dreaming about what you can do with your money. Then you can tell your friends if they need you, you’ll be enjoying your ______ (fill in the blank).

Like this topic? Here are other recommended readings:

Insurance: Ensuring Headaches for Dentists Since 1954

Insurance is a party pooper. Don’t let it ruin yours.


Written by Smartbox

SmartBox employs the best minds in dentistry to help you grow your practice. Our Practice Growth System™ is proven to help dentists in every market area across the country achieve predictable year-over-year growth.

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