Colin is our secret weapon that we deploy for our best members practices all over the country.
He owns a slew of certifications with Google, Microsoft, Cisco; they all come with lots of little important letters after them. More important than those letters is his intimate knowledge of what we're up to as dentists and his ability to tie all of the pieces together on the web.
The fact that he gets it is why he's rapidly become known as a 'Google god' for dental professionals.
He has online technologies allowing us to leverage our time, effort, money and energy to be in more places at once than we've previously ever imagined in front of our patients, our prospective patients and to stay ahead of competitors.