Dentistry is routinely listed as one of the top two professions in the United States. Given what SmartBox is hearing from dentists all over the country, that may no longer be accurate.
It’s not that the working conditions have changed; dentists still work in professional and largely comfortable surrounding. It’s not that they’re underpaid; dentists’ annual salaries range between $135K and $176K, according to salary.com.
It’s not that the work has changed, except for some technological advances that largely make dentistry easier – intraoral scanners, digital X-rays, 3d CAT scans, improved materials.
No, the problem is that the practice of dentistry has turned into an endurance contest.
Dentists across the country report being buried in new patients, the consequence of a growing economy and so-called full employment. Dentists are too busy while at the same time they’re seeing far too many low-value cases. They’re working too many hours a day and even too many days a week to keep up with demand.
They complain of having no life outside the practice.
If that describes your situation, was this really what you wanted out of dentistry?
Hear What’s Possible
Working too hard for too long for too little wasn’t the vision held by Dr. Travis Watson of Marietta, Georgia, and he decided to do something about it.
“Ever since we've been working with SmartBox,” he said, “which was two and a half years ago, we have seen a tremendous return on our investment. It's been nothing but great in terms of getting the new patients, and not only getting the new patients, but pre-qualifying the patient.
“As we move forward with SmartBox, a consistent goal that we have is to continue to have the new patients come in that are high quality, who are interested in comprehensive dentistry, and really just want something better for themselves and aren't just what we call single tooth type situations. They're more of the fine cases that we enjoy doing.”
Dr. Watson has put his finger on what ails dentistry today – patients have no particular reason to pick one dentist over another except for price and availability. He discovered that better dental patients are out there, the ones who want elective dentistry and comprehensive dental solutions. And thanks to SmartBox, he’s getting them.
Travis Watson is living proof that SmartBox’s Patient Attraction System® is the cure for what ails dentistry today. We provide our doctors with a steady stream of better patients so they can focus on doing more of the dentistry they want and get paid very well for doing it. With higher-value cases, those doctors can work less and earn more.
SmartBox employs the best minds in dentistry to help you grow your practice. Our Practice Growth System™ is proven to help dentists in every market area across the country achieve predictable year-over-year growth.