Our new patient calls, they really plummeted. It got to the point where we were nervous that we weren't able to fill our books, and so it didn't take very long to realize that we'd made a mistake.
My mindset is, has always been, go big or go home. So, we talked to SmartBox and we've got a plan, and we saw a significant jump in our new patients at that point. We started at 45, and then after we started with SmartBox it jumped up to 65-75. Last month we were over 107.
Dr. Michael Kirchner, Multiple Practice Owner, Jeffersonville, Indiana